Accessibility for Healthcare Plan Members: Why It Matters Video Described
(The T-Base logo, “Your go-to alternate format company” and “For Healthcare Insurance Providers” fly in from various directions and quickly exit to the left.)
>> Narrator: Do plan members who are aging, blind or have low vision have equal access to important healthcare information?
(A healthcare insurance building appears to the left of the screen. To its right, forming a triangle, three characters appear—one depicting a plan member who is aging, one depicting a plan member who is blind and one depicting a plan member who has low vision. All three characters look distraught trying to read healthcare documents that are not accessible.)
>> Narrator: When you communicate accessibly you comply with accessibility legislation & guidelines.
(“Americans with Disabilities (ADA)” & “Online Accessibility (WCAG 2.0)” fly in from right to left. Just below, images of a courthouse and justice scale appear, followed by a group of characters depicting customers, including the three with visual impairments who appeared previously.)
>> Narrator: And did you know? Healthcare companies benefit when they accommodate people with disabilities. Their total share return is significantly higher than that of health care companies that do not. After all, customer loyalty leads to customer retention.
(To the left of the screen, text appears that reads, “Third Party Quantitative Study: The total share return for healthcare companies accommodating people with disabilities is significantly higher than it is for those that do not.” Next, a graph showing growth appears to the right of the screen, followed by “Customer Loyalty” and “Customer Retention” with checkmarks appearing beside each.)
>> Narrator: T-Base is your go-to alternate format company.
(The T-Base logo and tagline “Your go-to alternate format company” appear in sparkles and quickly exit to the left.”
>> Narrator: We design and produce your plan member documents—including the explanation of benefits, the evidence of coverage & the annual notice of change…
(“Medicaid”, “Medicare” and “Individual & Family Plans” in text appear as well as papers covered by the following labels: Explanation of Benefits, Evidence of Coverage, Annual Notice of Change and “Others”.)
>> Narrator: — in braille, large print, accessible PDF, e-Text and audio. And deliver them directly to members on your behalf, under your brand.
(The alternate formats—braille + UEB, large print, accessible PDF, e-Text and audio—are shown either by text or by logo. To the right of the formats, a character depicting a T-Base representative appears at his desk and on the phone. An arrow appears, pointing from the T-Base representative to a character depicting the end-user who is holding up the accessible healthcare document he’s received. The end-user appears happy, jumping into the air with a big smile on his face.)
>> Narrator: Rest assured our infrastructure is private, secure, a safe place for your members’ sensitive data.
(“All File Formats Accepted”, the T-Base logo and “SFTP” appear above a folder that says “confidential” & “top secret”. Next, privacy & security logos appear with check marks beside them: HIPAA, SOC 2 Type 2 and PCI DSS.)
>> Turn to T-Base for high quality, quick turnaround, innovative solutions and best-in-class service.
(The healthcare insurance building reappears. To its right, again forming a triangle, the original three characters appear—one depicting a plan member who is aging, one depicting a plan member who is blind and one depicting a plan member who has low vision. They now appear happy—smiling and clapping—having received their accessible healthcare documents. “High-quality” “quick turnaround” “innovative solutions” and “best-in-class service” appear in text above the characters.)
>> Narrator: We’ll take care of all aspects of accessible communications, simplifying them for you, our core business, so you can focus on yours.
(“Let’s talk! 1-800-563-0668 email@example.com www.tbase.com SIMPLIFYING ACCESSIBLE COMMUNICATIONS.TM For Healthcare Insurance Providers” appears. A phone on a phone cord appears to the right of the text. Video ends.)